Home Buying: How to Craft a Winning Bid

In a seller’s market, finding your clients’ dream home might not be the hardest part — winning it could be the biggest challenge! Here are three tips for making sure that your clients’ bid is the strongest one.

  1. Offer high. In many cases, you don’t want to start a negotiation with your best offer. This is not one of those cases! In a bidding war, money isn’t the only thing that talks, but it often talks the loudest. Make sure your buyers know that if they don’t come to the table with their best offer, they could lose the chance at the home they want.
  2. Make the sellers’ lives easier. By the time your buyers show up, the sellers have already been working hard. The easier you can make the sale, the more likely the sellers will choose you over another offer that requires more from them. This means catering to the seller’s wants, not requesting repairs, etc.
  3. Write a cover letter. Including a letter from you to the listing agent is a great way to demonstrate your clients’ interest, highlight the most attractive parts of their offer, and open up a clear path for communication if there are any questions or concerns.

There’s no guarantee that even a well-crafted bid will get accepted, but if you follow these key principles, you can help your clients put together the bid that’s most likely to win them their dream home.

The Jim Passi Team at Citywide Home Loans proudly serves Illinois, Wisconsin, Michigan, Indiana, Georgia and Flordia. If you are looking to buy a home or refinance, we have you covered. Apply Now to get started.
Jim Passi - Citiwide Home Loans

Jim Passi
Regional Manager
NMLS# 158000

1300 East Woodfield Road, Suite 302
Schaumburg, IL 60173
Mobile: 847-899-1813
Office: 847-273-3265

Joe R. Testimonial

I am writing this letter to thank you once again for helping me with my home financing, and to share my story – how you helped me. I first applied with a local lender and after 3 months was no further along with my financing. As it turned out, the loan officer left the company without telling me. I was left with higher rates because the lender never locked my loan.

I wish I had called you first because once you took my initial application you discussed all the options, explained the process and told me when my closing would be. You didn’t ask for a lot of documentation but did follow up on the few you requested. We were able to close on time with the interest rate I was initially wanted.

Thank you for a simple fast process … I will continue to send my family and friends to you.

Joe R.