How to Sell That Problem Property

Some homes seem to sell themselves — but for every easy, breezy sale, there’s another home that’s a struggle to sell. When you come up against these problem properties, make sure to check for these common problems before you give up hope.

  • Is the house desirable? Make sure to compare the home to other local properties on the market. What kinds of houses are selling even as this property sits? If the home doesn’t measure up, some repairs or upgrades may be in order before it will tempt any potential buyers. What do those houses have that this one doesn’t?
  • Are you showcasing it properly? Even a perfect house won’t sell if you can’t properly show it off. Double check that your staging, photos, and marketing are all on point. When in doubt, clear out more furniture to create a house that feels more open, hire a professional photographer to highlight the home’s strengths, and market twice as hard.
  • Is the price right? Even if the home was priced well when the listing first went up, the longer it sits on the market, the less likely that it will sell for list price. Overpricing is a quick ticket to an unsellable property! It may be a good time to discuss re-examining the price.

It’s important to stay flexible — and to make sure your sellers know that this isn’t the kiss of death, just a sign that you may need to change tactics.

With a few tweaks to the home, the marketing, or the price, the offers could start rolling in any moment!

The Jim Passi Team at Citywide Home Loans proudly serves Illinois, Wisconsin, Michigan, Indiana, Georgia and Flordia. If you are looking to buy a home or refinance, we have you covered. Apply Now to get started.
Jim Passi - Citiwide Home Loans

Jim Passi
Regional Manager
NMLS# 158000

1121 E. Main Street, Suite 121
St. Charles, IL 60174
Mobile: 847-899-1813
Email: jim.passi@alamedamortgage.com

Even though my actual mortgage

Even though my actual mortgage process was not an easy one, Jim made it very smooth. He was always there when I had a question and was more than willing to walk me through all the steps and explain everything to me. He always made me feel as if I was his only client and most important!!!! I would definitely use Jim and his team again, if I needed.

Stacey G