Inside Lending | Marketing Snapshot for the Week of January 20, 2025

QUOTE OF THE WEEK
“The secret to longevity is ice cream.”—Paul Marcus, American centenarian
  NATIONAL MARKET UPDATE
Housing Starts rocketed up almost 16% in December, with both single-families and multi-families seeing gains. Building Permits slipped a smidge, but housing completions for the calendar year ran at the fastest pace since 2006. National Association of Home Builders builder sentiment edged higher in January on hopes for an improved economy and regulatory environment. The NAHB is “forecasting a slight gain for single-family housing starts in 2025.” The Mortgage Bankers Association reported total mortgage applications shot up 33.3% from the week before, reaching the highest level in a month, with purchase applications up 27% on heightened homebuyer activity.
  REVIEW OF LAST WEEK
UP WE GO… Traders sent stocks sharply higher, inspired by solid Q4 earnings from big names in the financial sector, and the impending arrival of a new White House administration that is pushing deregulation and lower taxes. Wall Street was also relieved to see Israel and Hamas with a ceasefire agreement. And a better-than feared core-CPI report featured a dip in year-over-year inflation. This also helped bonds, which could benefit mortgage rates. Retail Sales gained in December, although most of the increase came from inflation. However, Industrial Production wrapped up the year on a surprisingly high note, as companies look forward to a healthier domestic business environment. The week ended with the Dow UP 3.7%, to 43,488; the S&P 500 UP 2.9%, to 5,997; and the Nasdaq UP 2.4%, to 19,630. Bonds ended the week ahead overall, the 30-Year UMBS 5.5% UP 0.11, to $98.16. The national average 30-year fixed mortgage rate edged up a tick in Freddie Mac’s Primary Mortgage Market Survey. Remember, mortgage rates can be extremely volatile, so check with your mortgage professional for up-to-the-minute information. DID YOU KNOW… In a recent survey, would-be buyers said move-in readiness and the right number of bedrooms were their top-rated home features, but home offices and updated kitchens were now low on the list!
  THIS WEEK’S FORECAST
EXISTING HOME SALES, MORTGAGE APPLICATIONS, CONSUMER SENTIMENT… Economists expect Existing Home Sales to continue climbing in December. We’ll check the MBA Mortgage Applications Index to see if last week’s heightened buyer activity continues. University of Michigan Consumer Sentiment for January should dip slightly from its recent upward moving level. All U.S. financial markets are closed today in observance of Martin Luther King Jr. Day.
  FEDERAL RESERVE WATCH
Forecasting Federal Reserve policy changes in coming months. Despite last week’s inflation read, the futures market still sees no rate cuts at the first three Fed meets this year. Note: In the lower chart, the 0.5% probability of change is a 99.5% probability the rate will stay the same. Current rate is 4.25%-4.50%. AFTER FOMC MEETING ON: CONSENSUS Jan 29 4.25%-4.50% Mar 19 4.25%-4.50% May 7 4.25%-4.50%   Probability of change from current policy: AFTER FOMC MEETING ON: CONSENSUS Jan 29 0.5% Mar 19 28.3% May 7 44.1%
  BUSINESS TIP OF THE WEEK
If you don’t take control of your time, someone else will. Successful people believe in having an untouchable morning routine. This creates the foundation for a day in which you control your time, your mindset, and, ultimately, your success.
The Jim Passi Team at Citywide Home Loans proudly serves Illinois, Wisconsin, Michigan, Indiana, Georgia and Flordia. If you are looking to buy a home or refinance, we have you covered. Apply Now to get started.
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Jim Passi - Citiwide Home Loans

Jim Passi
Regional Manager
NMLS# 158000

1121 E. Main Street, Suite 121
St. Charles, IL 60174
Mobile: 847-899-1813
Email: jim.passi@alamedamortgage.com

Andrea L. Testimonial

I want to thank you for making the process of establishing a loan so easy for us. As a real estate agent in Denver, I have the opportunity to work with a lot of lenders – I know the good ones from the bad ones. And YOU are definitely one of the “good ones”. For my own home purchase, you can imagine how selective I was in working with a lender on our mortgage. I am so glad that we worked with you and CityWide. It’s no secret that the process of procuring a mortgage is extremely stressful, but you made this process as smooth of a transaction that it could have been and given the fact that we lived in Denver, and Marcus was in the middle of a very hectic travel schedule, you met and EXCEEDED our expectations.

Your attention to detail, your personal attention to us and our needs, and your overall professionalism made the biggest difference and the best possible experience for our family. I will recommend you not only to my friends and family but to my clients who are looking for the highest level of service for their mortgage.

Thanks again Jim for everything you did for us. We are so happy to be back home in Naperville, and in our house, that very much feels like home.

Andrea L.