Four Steps to Writing the Perfect Email

Does every email you send get the response you want? Does every email you get deserve a response? We all send and receive a high volume of emails each day, but if everyone were a little better at writing them, they’d be a lot easier to manage. Here are four easy steps to writing an email that can get the job done — whatever the job is.

  1. Make sure you need to send it. Nobody likes getting emails that waste their time. Before you hit “compose,” make sure you’ve done absolutely everything you can on your own.
  2. Write an engaging subject. Don’t be afraid to use the subject line as the first sentence of the email. Tell them why you’re emailing, and give them a reason to click “open” instead of “delete.”
  3. Be straightforward and succinct. We’re all busy, and no one has time for a rambling email. Get straight to the point right up front, and keep the body of the email brief enough to read quickly — or they may not read it at all.
  4. Tell the recipient why they should care (although maybe not in so many words!) Why should this person spend their valuable time and energy on you? Make sure they know why it’s worth it to respond.

Email is a staple form of communication in the business world. But unlike a phone call or a face-to-face meeting, it’s all too easy to ignore if the email isn’t written in the right way. Learning to craft an email that grabs and keeps the reader’s attention will serve you in all facets of your business life!

The Jim Passi Team at Citywide Home Loans proudly serves Illinois, Wisconsin, Michigan, Indiana, Georgia and Flordia. If you are looking to buy a home or refinance, we have you covered. Apply Now to get started.
Jim Passi - Citiwide Home Loans

Jim Passi
Regional Manager
NMLS# 158000

1300 East Woodfield Road, Suite 302
Schaumburg, IL 60173
Mobile: 847-899-1813
Office: 847-273-3265

Had a number of home

Had a number of home loan originators pass on servicing a rental property cash out refinance, probably due complex and extenuating circumstances. Jim took on the challenge and despite obstacles and a few deviations from original plan we were able to secure financing. In my experience the loan process is always dynamic but Jim persevered and was very communicative during the process. It took a bit longer than originally expected but again it was a bit more complex situation. Would recommend and would use Jim again on any future mortgage needs.

David W.