Four Steps to Writing the Perfect Email

Does every email you send get the response you want? Does every email you get deserve a response? We all send and receive a high volume of emails each day, but if everyone were a little better at writing them, they’d be a lot easier to manage. Here are four easy steps to writing an email that can get the job done — whatever the job is.

  1. Make sure you need to send it. Nobody likes getting emails that waste their time. Before you hit “compose,” make sure you’ve done absolutely everything you can on your own.
  2. Write an engaging subject. Don’t be afraid to use the subject line as the first sentence of the email. Tell them why you’re emailing, and give them a reason to click “open” instead of “delete.”
  3. Be straightforward and succinct. We’re all busy, and no one has time for a rambling email. Get straight to the point right up front, and keep the body of the email brief enough to read quickly — or they may not read it at all.
  4. Tell the recipient why they should care (although maybe not in so many words!) Why should this person spend their valuable time and energy on you? Make sure they know why it’s worth it to respond.

Email is a staple form of communication in the business world. But unlike a phone call or a face-to-face meeting, it’s all too easy to ignore if the email isn’t written in the right way. Learning to craft an email that grabs and keeps the reader’s attention will serve you in all facets of your business life!

The Jim Passi Team at Citywide Home Loans proudly serves Illinois, Wisconsin, Michigan, Indiana, Georgia and Flordia. If you are looking to buy a home or refinance, we have you covered. Apply Now to get started.
Jim Passi - Citiwide Home Loans

Jim Passi
Regional Manager
NMLS# 158000

1121 E. Main Street, Suite 121
St. Charles, IL 60174
Mobile: 847-899-1813
Email: jim.passi@alamedamortgage.com

It was quite apparent that Jim works hard and cares very much about the satisfaction of his clients

My husband and I closed last week on our first home with Jim Passi and Citywide Home Loans. I received Jim’s name from a friend and I am happy to say that Jim did not disappoint. As a first-time home buyer, what we knew could fill a thimble but Jim could not have done anything to make the process easier for us. He was quick to respond to all of my questions, and there were many! He explained everything along the way, sometimes several times throughout the process. It was important to Jim that we understand everything. Jim made himself available to us as much as humanly possible and there was never a time when we were waiting more than a reasonable amount of time for an answer to any question we had. He also helped us secure an appraiser and an attorney. It was quite apparent that Jim works hard and cares very much about the satisfaction of his clients. Jim and his team helped us understand everything they needed from us to make the home purchase as smooth as possible. Jim even patiently listened while I had a bit of a meltdown midway through the loan process. He continued to reassure me along the way that everything would be ok and lo and behold, it was. My husband and I are very happy with the outstanding customer service we received from Jim and his team at Citywide Home Loans. We will gladly pass his name along in the future to friends or colleagues who are interested in buying a home. Thank you, Jim and Citywide Home Loans! It was a pleasure working with you!
Becky M.